Job Type: Remotely

Facebook PPC Executive

Aug 19, 2024 by saeed 0 Comments

About Us:
Facon is a dynamic and innovative E-Commerce company committed to driving growth and success through cutting-edge digital marketing strategies. We are looking for a talented Facebook PPC Executive to join our team and help us scale our paid social media efforts to new heights.

Job Overview:
As a Facebook PPC Executive, you will be responsible for planning, executing, and optimizing Facebook pay-per-click (PPC) campaigns to achieve our marketing and business goals. You will work closely with the digital marketing team to create high-performing ad campaigns that drive traffic, conversions, and revenue.

Key Responsibilities:

Campaign Management:

  • Plan, create, and manage Facebook PPC campaigns across multiple accounts and markets.
  • Set up and monitor ad campaigns, including ad copy, creative, targeting, and budgeting.
  • Conduct A/B testing on ads to optimize performance.
    Performance Analysis:
  • Analyze campaign performance using Facebook Ads Manager and Google Analytics.
  • Track key metrics such as CTR, CPC, CPA, and ROI.
  • Provide regular performance reports and insights to stakeholders.
    Strategy Development:
  • Collaborate with the digital marketing team to develop and implement effective PPC strategies.
  • Identify opportunities for scaling and improving campaigns.
  • Stay up-to-date with the latest trends and best practices in Facebook advertising.
    Budget Management:
  • Manage and allocate budgets effectively to maximize ROI.
  • Monitor daily spend and adjust bids to ensure optimal performance.
    Creative Collaboration:
  • Work with the design team to create engaging ad creatives that align with brand guidelines.
  • Provide feedback on ad creatives to enhance their effectiveness.
    Audience Targeting:
  • Conduct audience research to identify and target the most relevant segments.
  • Create custom audiences and lookalike audiences for precise targeting.
  • Optimize targeting parameters to reach the desired audience.
    Compliance and Best Practices:
  • Ensure all ads comply with Facebook’s advertising policies and guidelines.
  • Implement best practices for ad placements, bidding strategies, and audience segmentation.

Qualifications:

  • Bachelor’s degree in Marketing, Advertising, or a related field.
  • Proven experience managing Facebook PPC campaigns, with a track record of successful results.
  • Strong understanding of Facebook Ads Manager and other relevant tools.
  • Proficiency in data analysis and performance metrics.
  • Excellent communication and teamwork skills.
  • Ability to work in a fast-paced, deadline-driven environment.
  • Certification in Facebook Blueprint is a plus.

What We Offer:

  • Competitive salary and performance-based bonuses.
  • Opportunity to work with a talented and supportive team.
  • Continuous learning and professional development opportunities.

Job Type: Full-time

WALMART MARKETPLACE SPECIALIST

Aug 15, 2024 by saeed 0 Comments

Job description

At Facon, we are dedicated to delivering exceptional products and services to our customers.We are seeking a skilled Walmart Marketplace Specialist to join our team. This role is critical to our success on the platform, ensuring that our products are optimally positioned and performing well.

Job Summary

The Walmart Marketplace Specialist will be responsible for managing and optimizing our product listings on Walmart Marketplace. This role requires a deep understanding of Walmart’s platform, strong analytical skills, and a proactive approach to maximizing sales and profitability. The ideal candidate will have experience in e-commerce, marketplace management, and product optimization.

Key Responsibilities

  • Marketplace Management: Oversee and manage our Walmart Marketplace account, ensuring all product listings are accurate, optimized, and in compliance with Walmart’s policies and guidelines.
  • Product Listing Optimization: Create and enhance product listings with compelling titles, descriptions, images, and keywords to improve visibility and conversion rates on Walmart Marketplace.
  • Inventory Management: Monitor and manage inventory levels, ensuring timely replenishment to avoid stockouts or overstock situations. Collaborate with the supply chain team to optimize inventory turnover.
  • Pricing Strategy: Develop and implement competitive pricing strategies, taking into account market trends, competitor pricing, and Walmart’s pricing guidelines to maximize profitability.
  • Advertising and Promotions: Plan and execute Walmart Sponsored Products campaigns and other promotional activities to drive traffic and increase sales on the platform.
  • Performance Monitoring: Track key performance metrics, such as sales, conversion rates, and customer reviews. Analyze data to identify opportunities for improvement and implement actionable strategies.
  • Customer Service: Manage customer inquiries, reviews, and feedback on Walmart Marketplace, ensuring a positive customer experience and resolving any issues promptly.
  • Compliance: Stay updated with Walmart Marketplace policies, guidelines, and best practices. Ensure all product listings and activities are in compliance with these standards.
  • Reporting: Provide regular reports on marketplace performance, including sales trends, advertising effectiveness, and inventory status, along with recommendations for improvement.

Qualifications

  • Bachelor’s degree in Business, Marketing, or a related field.
  • Proven experience managing a Walmart Marketplace account or similar e-commerce platform.
  • Strong understanding of Walmart Marketplace’s algorithms, policies, and best practices.
  • Proficiency in using Walmart’s Seller Center and other relevant tools.
  • Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
  • Strong communication and organizational skills.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Experience with Walmart Sponsored Products or other marketplace advertising tools is a plus.

What We Offer:

  • Competitive salary and performance-based bonuses.
  • Opportunities for professional development and growth.
  • A collaborative and innovative work environment.
  • Comprehensive benefits package.

Job Types: Full-time, Part-time, Contract, Commission